tush-a-roo

tush-a-roo is a manufacturer behind a portable baby seat and harness system designed to safely secure your baby to public seating areas from bleachers to grocery buggies. As they were gearing up for launch, they reached out to our team to design the product packaging for tush-a-roo’s box—featuring a minimalistic design that strategically showcases the product’s uses, construction and key features while maintaining a balanced negative space.